Since I started writing SEO content, I've noticed a common goal for my clients and me.
It was to organize the team to write articles without any extra input.
Cost-efficiently while ensuring high quality, using an article writing template that takes care of all the nitty gritty.
The Google Docs article template I'm about to share does exactly that. Using this template, you should be ready to write an article in just one go.
So, without further introduction.
An article outline template is a tool that helps writers create content with all the necessary details for publishing and research. It provides everything needed to write a blog post that's almost ready to go live.
This includes metadata, SEO details, authoritative sources and links, background reading materials, important semantics, and content length guidelines.
Content writing is super important for SEO. Therefore, you want to write an outline that checks all the boxes: focus keyword, optimized headline and subheadings, links to resources, desired format, table of contents,
The article outline template benefits everyone involved in content creation.
Writers don't need any extra information to produce high-quality content. Editors only need to proofread and make minor adjustments. SEO specialists and publishers know that all essential details are covered in article sections. Business owners and marketing managers can be confident they're producing great content that will attract readers.
The template streamlines the publishing as well as the writing process, saving time and effort for everyone.
Let's get started.
Use the template to create quality content every time.
Download the article outline template now.
When you're ready to write, having a solid article outline template can make all the difference in your content writing process. This ensures you keep your target audience in mind, and sit down to write with confidence and clarity, knowing each part is taken care of.
Your content's success starts with the right keywords.
Focus keywords are your primary target for search engines, so choose one strong focus keyword and a couple of secondary keywords.
These should complement the focus keyword without deviating from it.
Aim to include them naturally within the content to rank higher in search results.
Remember, the keywords you select will determine your ranking. They define the core topic and guide writers who are using the template to understand what the content consists of.
Titles and subtitles are crucial for structure.
They should contain your focus and secondary keywords, plus key terms from semantic analysis tools like SurferSEO or NeuronWriter.
Think about questions users might ask, and aim to answer these.
This makes writing more structured and ensures your main points are easy to follow. Use Reddit to find user-generated questions - it's a great resource for SEO content writing. You can also glance over the "People Also Ask" section on Google and pinpoint questions that align neatly with your content.
Subsections help break down the content, making it more attractive and easy to read.
It's important to make the writer's job as easy as possible.
When you're writing or creating a template for a team, include detailed briefings with links to reputable sources.
Specify core information and conclusions needed for each section.
The more specific you get, the smoother the writing process will be, turning it into a writing cooperative effort. This reduces the workload on writers and ensures high-quality output.
Metadata, including meta descriptions, should feature focus and secondary keywords for relevance. If possible, they should also include semantics.
Also, write a URL structure with the focus keyword.
For the word count, using tools like WDF-IDF analysis can give you an ideal range based on what’s ranking high in search results.
Tools like SurferSEO and NeuronWriter analyze the top-performing, tried-and-tested articles for your focus keyword and provide an average word count. If you can’t afford to buy the tool, ChatGPT 4 can also estimate the average word count for the top 10 ranking articles.
This advice ensures your article is comprehensive and competitive in the eyes of Google.
Semantic tools give you the words Google associates with your focus keyword. It's one of the key ways in which you build discovery and relevance for search engines.
Including these terms naturally within your content can enhance your optimization rate.
Beginners and experienced writers alike can browse these tools to add relevant terms, making the content more appealing to search engines. Your template should include these terms and their recommended frequency, helping writers find the right balance and ensuring better optimization rates.
From personal experience, semantics are a difference-maker. I've seen pieces of content run stale in the top 50 search results, never moving an inch. Just thanks to the semantic content updates, they regularly climb up - sometimes even to top positions.
Internal linking is another important segment for content relevancy and reader engagement.
Therefore, include a list of existing blog content relevant to the new piece.
Linking to previous publications is important—it helps readers find more related content and keeps them on your site longer. They can read the next article in line to solve their aches. You can imagine how this helps SEO, aside from it being an important ranking factor.
Plus, it can boost your conversion rates and email list by encouraging readers to tackle more of your content.
Any freelance writer can do a great job writing. He can follow the steps perfectly, but if the publishing process is slacking your efforts will go to waste.
That's why these free templates only help as long as other moving parts are taken care of. And the next moving part is - publishing.
To make sure you're doing everything right, you'll need your content management team to follow a detailed publishing checklist. It's best if this checklist is editable for each article, so you're sure all the boxes are checked in each instance.
Again, using a template is the best way to go. Here's the one I'm using with one of my clients.